2007-10-09

New business card design


While I have extended the file to add the necessary margins for the bleed printing and I have not designed the back (which will contain my web site address and email address in very plain B&W), this is the design of the front of my next set of business cards.

I decided I wanted to continue the tradition of have chaotic structure to my card. My previous card had my personal information encoded on it (for the programmers out there: I took the ASCII values of printable values and created a 0-255 spread and set the B part of the RGB pixels). While I have been quite happy with that card and received many compliments, I felt it was time for a change. For one the card is approaching four years old so it seems stale to me. Plus the personal information encoded on it is very old and outdated.

I had been planning on using a white text on black background with some reddish hues for some time. I was originally planning on doing the offside name with a hand-drawn line image like my old card. But then I found NodeBox which is an OS X program that takes Python source code and creates images. I then realized I could write a Python script to auto-generate the image I wanted with some randomness to keep the organic feel to it.

So the colours obviously scale from yellow in the middle to red on the edge in a proper gradient. The boxes scale from the middle to the edge based on the size of a lowercase "t". They boxes alternate which direction they have a random vertical shift. Everything else is a bunch of mathematical fidgeting until I got a card a liked.

I am planning on a glossy finish as I don't think matte would work with the rich black. Otherwise I have a PDF that should be print-ready.

Hopefully I can get my act together and have them printed by US Thanksgiving.

2 comments:

Anonymous said...

Like you said, there was nothing wrong with the old one. Always liked what it stood for. This one is great! Love the color gradation! MOM

Michael Foord said...

Very narcissistic. ;-)

Only joking - looks good.

Michael